Acon100cia in Milan Fashion Week 2026
What did some of the brands at the Acon100Cia Showroom do at one of the fashion industry's most anticipated events of the year?
We all know that the fashion year begins in September, and 2026 was no exception. Milan once again became one of the industry’s major hubs with Milan Fashion Week, which took place from September 22 to 28.
Throughout the week, the city was filled with runway shows, presentations, events, and gatherings that brought together some of the industry’s most prominent figures. As with every season, the event was marked by new collections, the trends that will define the coming months, and an international community of professionals, designers, models, and familiar faces.
Once again, the Spring/Summer 2027 season gives us a sneak peek at some of the trends that will take over the streets in the coming months. But this edition featured a standout moment on the Milanese calendar: the fifth edition of Vogue World, held at the Galleria Vittorio Emanuele II.
It was an intense week. With 61 runway shows and 54 events on the schedule, Milan kicked off a new season marked by creativity, innovation, and, above all, plenty of surprises.
Our Brands and Their Events in Milan
Among the highlights of this edition were also some of the brands represented by Acon100Cia Showroom, which took advantage of Milan Fashion Week to present their new collections and be part of one of the major international events on the fashion calendar.
Elisabetta Franchi shone with her SS27 runway show, held in the heart of the maison. The presentation once again showcased the brand’s distinctive identity and made its collection for the upcoming season one of the week’s standout events.
The collection dazzled the runway with a return of animal print—almost like a second skin—and a color palette ranging from black to velvety red.
And this is just the beginning of everything our brands accomplished during Milan Fashion Week 2026.
The Italian brand FRACOMINA held a small preview of its upcoming SS27 season with “The Beautiful Life,” an event where it presented some of the sketches and previews that will define its collection for next summer.
The venue chosen was the FRACOMINA boutique, located at Via Manzoni 37, right in the heart of Milan. The event brought together some of the most recognizable faces in the Italian influencer scene and was also attended by Spanish model Anais Domenech.
If this first preview makes one thing clear, it’s that we’re looking at a collection brimming with personality. The collection features a color palette highlighted by mustard, army green, denim, and electric blue.
TWINSET didn’t want to miss out on this Fashion Week either and presented its new Spring-Summer 2027 collection at a special evening event at the Teatro Gerolamo, one of Milan’s most iconic and intimate venues.
The brand brought together its community and various personalities from the worlds of fashion, culture, and media for a dinner prepared by Michelin-starred chef Enrico Bartolini.
Among the guests at this event were businesswoman and influencer Alice Campello, who wore a double-layered champagne-colored silk satin dress; Brazilian supermodel Isabeli Fontana, who opted for a rust-colored silk crepe dress; and TV host Melissa Satta, who chose a draped avocado-green silk crepe skirt paired with a white cotton poplin shirt.
Also in attendance was model Laila Haasanovic, who rounded out the selection of looks with a brown macramé lace dress.
The Milan-based handbag brand THEMOIRÈ surprises us once again during Milan Fashion Week with the presentation of its new SS27 collection, “Mirrors of Nature.”
As the name suggests, nature serves as the primary source of inspiration for this new collection, which explores color, textures, and various techniques. Among its key features are suede, braided finishes, Vichy checks, and a variety of surfaces that lend depth and character to the new designs.
But this presentation also comes with a very special surprise: the brand has taken this opportunity to unveil its collaboration with Vogue Eyewear, a project that brings together the worlds of both brands through a collection of eyeglass cases crafted from the same distinctive materials found in THEMOIRÈ’s handbags.
The event was attended by Spanish influencers and content creators such as Paula Manrique, Andrea Noguero, Iona Downs, Mónica Celada, Julia March, and Andrea Benhamou, who joined the brand for this presentation in Milan.
Our sneaker brand, MOACONCEPT, made quite an impression on the calendar with its SS27 launch event.
The brand unveiled its new collection in collaboration with CLAN concept store at a very special event themed "The Match” And the setting couldn’t have been more original: a giant chessboard took center stage at the presentation, symbolizing the meeting of two identities—MOACONCEPT and CLAN.
The experience was rounded out by a live performance by Guerilla Laboratory, which created custom T-shirts throughout the evening, turning each piece into something unique and inviting guests to play an active role in the project.
We look forward to seeing you in the next Acon100cia post with more updates. See you next time!
#acon100ciashowroom #acon100cia #SpringSummer27
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